The cart is empty
Publisher: Mentognost
Number of pages: 217
ISBN: 0-9552147-0-X
Index
Price: € 35.80 All prices excl. VAT
Add to cart
Many Western have been growing in China during the last decade, many others are embarrassed at their clumsy operations in China with its poor financial results. Beside export out of China based on low labor cost, hardly any company has expanded its business from China outwards. For those companies who even still struggle to get in, it is never too late. Try out the genuine Chinese way of ‘Navigating Chaos’. This book reveals the basics of Chinese-ness in business in the context of the economic model of Corporate China.
The auteur Ronny Julius C Verlet accumulated fifteen years of business experience through living in the Far East and China. Ronny’s main assignment was in starting up new companies and bringing them to profitability. Because of his theory that after a cycle of ‘doing’ comes a period of ‘deployment’, with this book he takes on the task of being buddy to a new generation of managers who like to be challenged and who target personal paradigm shifts by keeping their mind open to other worlds. In this book you can learn that in China:Entrepreneurship is more a discipline than a personal trait. It will show you how in the Chinese context Change Management becomes a habit.Intuition in Management is no longer magic when your yin yang is built in. How Mencius is the oldest Management Guru there is and Sun Tzu the Operations Manager. Why female managers are doing better in China. How to handle the problem of Intellectual Property Rights for your Brand. What your Human Resource Manager should know about the exposure of the expatriates to the ’honey yellow fever’. Which mistakes you never should make in Advertising. And so many more practical things about China.
Back to catalog